It’s through mistakes that you actually can grow. You have to get bad in order to get good.
Paula Scher
Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away.
Antoine de Saint-Exupery
Good design is obvious. Great design is transparent.
Joe Sparano
People ignore designs that ignore people
Frank Chimero
It’s easier to ask forgiveness than it is to get permission.
Grace Hopper
Simplicity is the ultimate sophistication.
Leonardo da Vinci
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Behind The Hype Bumper Animation
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Behind The Hype Bumper Animation

artdirection
motion
2022

How do things become HYPED? HYPEBEAST explores the stories behind some of the most hyped items.

I worked closely with the editorial team to create the bumper animations and layouts for the video series.

Version 1
Final Logo Animation
Final Logo

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